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POINT O MATTER
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Hill
Social Networking

The Point That Matters
More stuff to do with more friends

Unique:
  Most applications and most users

Metric:
 

• More than 300 million active users
• More than 6 billion minutes are spent on Facebook each day
• Facebook is the most-trafficked social media site worldwide,  and the 2nd most-trafficked PHP site
• More than 350,000 applications currently on the Facebook platform

Debate:
  More options and more control given to you

Tagline
Facebook helps you connect with the people in your life
The Point-O-Matter Meter shows how we map the strategies of various companies to ZOOM's philosophy. Click a company name at left to see what we think. Information here is based solely on ZOOM's view of the company in question, and is presented for the purposes of illustrating our approach. The companies listed are not necessarily ZOOM clients.
 
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