Positioning For Your
First Billion & Beyond

Lessons from Databricks & Nutanix CMOs

On Demand ZOOMinar

Ready to take your company’s growth to the next level?

Whether you're reaching for your first $100 million or eyeing a billion-dollar milestone, positioning plays a crucial role in your journey. Join us for an engaging and insightful panel featuring two marketing powerhouses, Rick Schultz, CMO of Databricks, and Mandy Dhaliwal, CMO of Nutanix, as they share the real-world strategies that have helped shape some of today’s fastest-growing companies.

In this open conversation, Rick and Mandy share stories from the front lines of marketing at Databricks and Nutanix.

Here’s what you’ll take away:

  • How positioning can fuel growth and set your company apart at every stage

  • How to get the leadership team aligned behind your positioning efforts

  • How to refine your positioning as your company scales and the market shifts

  • Ways to lead the market with your vision and not give away too much to competitors

This is your chance to learn directly from two successful marketing leaders who have been where you are and know how to position for sustained growth. Whether you're a CMO, marketing leader, CEO or founder, this conversation will leave you feeling inspired and equipped with ideas you can put into action.

Meet Mandy & Rick

Mandy Dhaliwal
EVP & CMO, Nutanix

As Executive Vice President and Chief Marketing Officer at Nutanix, Mandy Dhaliwal has led Nutanix marketing while the company has achieved 4x market cap growth within the last two years. Before joining Nutanix, Mandy was the Chief Marketing Officer for Dell Boomi (part of GTM leadership team that grew ARR 4x over 3 years and achieved a record breaking $4B exit from Dell Tech to TPG and Francisco partners). Mandy has more than 25 years of B2B experience in driving growth and innovation strategies across the cloud and software markets. During her career, Mandy has held senior leadership positions at venture-backed startups and public corporations. Mandy holds a Technology Marketing MBA from Pepperdine University and a Bachelor’s degree in Business Administration from Simon Fraser University.

Rick Schultz
CMO, Databricks

Rick Schultz joined Databricks in 2017 as Chief Marketing Officer, where his leadership has been instrumental in driving the company's growth from $14 million to over $2 billion in annual recurring revenue. He previously served as Senior Vice President of Marketing for Alteryx, helping fuel its growth from early stage (Series A) to pre-IPO and from 100 customers to over 2,200. Rick also ran technology product marketing for Oracle from 2008 to 2012, leading the positioning, content and demand generation strategies for a broad, $6 billion portfolio of database, analytics, security and management products. He holds a BS in Finance from UC Berkeley’s Haas School of Business.

Meet the Moderator

Ellie Victor
CEO, ZOOM Marketing

Ellie and co-CEO Nick Copping founded ZOOM Marketing in 1996. ZOOM is Silicon Valley’s first and longest-lasting positioning agency. ZOOM has successfully positioned hundreds of tech leaders such as Snowflake, Databricks, Nutanix, Adobe, and Dell. Ellie is a contributor to the Forbes Agency Council, sharing her insights on positioning. She has served as a board member for EPATT and a judge for Ernst & Young’s Entrepreneur of the Year awards. She founded the Humane Planet Speaker Series to create a more sustainable, compassionate food system. She’s an enthusiastic tennis player, runner, yogi, reader and animal rights advocate.