Insights
Inspiration to drive business
Here’s what we’re thinking about as we work with some of the world’s coolest companies.
On Demand ZOOMinar
Positioning For Your First Billion & Beyond
Lessons from Databricks & Nutanix CMOs
Catch this Billion Dollar Bite from the Conversation!
In this clip, CMOs Rick Schultz (Databricks) and Mandy Dhaliwal (Nutanix) explain why data-driven insights should shape your positioning—and why resisting the urge to tweak it too soon delivers real ROI. Register for more insights!
Why we❤️Claudia Skyehart
Claudia is the face of ZOOM for clients, the problem-solver who always has the answers, and the person you want in your corner when things get tough. Get to know why we ❤️ Claudia!
Get to Know ZOOM’s Storyteller Rockstar
Our very own Lori Smith has been an inspiring force behind ZOOM’s success since 2012. She’s led over 100 client projects and spearheaded ZOOM’s own marketing. An accomplished singer-songwriter, Lori is ZOOM’s rock star. Get to know her!
From Scientist to Marketer: The Data-Driven Journey of Nick Copping
Our Co-CEO Nick Copping started his career in upper atmospheric physics at NASA. How did he transition from collecting data in space to a career in technology and ultimately marketing? Follow his journey and fascination with data.
Our passion for the planet
At ZOOM Marketing we like to tackle the world’s toughest positioning challenges. Our day job is spent differentiating tech industry leaders as category leaders. After hours, we think about how we can put our craft to work for the planet. We’ve inspired and co-sponsor The Humane Planet Speaker Series.
ZOOM joined forces with Palo Alto Humane Society and the Sweet Farm to create The Humane Planet Speaker Series: Thought Leaders for a Sustainable World. The series features inspirational speakers—entrepreneurs, scientists, politicians and thought leaders—who are exploring new ways to create a more sustainable and compassionate world with positive impacts on animals, plants and the planet.
In 2022, we featured two blockbuster speakers: Senator Cory Booker (D-NJ) who announced the Industrial Agriculture Accountability Act last month, and award-winning animal advocate, Daina Bray.
Events are free to the public, held online or in Silicon Valley or New York. Watch past events, read recaps, get involved, or subscribe to hear about future events.
