iovation
Get Your Story Out of the Weeds?
“ZOOM was really instrumental at helping us galvanize three companies’ perspectives and have a cohesive marketing message.”
Positioning at a glance
Challenge
After multiple messaging trials, iovation ZOOMed in 2015 to align the company behind one strategic message and to clarify its product naming architecture
Breakthrough
iovation’s higher level of granularity instantly authenticates good users, blocks fraudsters and creates the best possible experience for customers
Credibility
Intelligence on over 3 billion global devices and growing